Author Archives: askarie
ASK ARIE: PR Pink-Slips?!?
Social media has become such a powerful tool that Publicists and apprentices alike are finding creative ways to acclimate such sites into PR campaigns.
ASK ARIE: My Publicist and Booking
Although lines can become blurred depending on how hands on your public relations rep may be, normally publicist have nothing to do with…
ASK ARIE: I Said What!?
Ari, I was interviewed for a local music mag and some of my words were distorted and weren’t completely accurate to what I expressed. What should I do?
ASK ARIE: Are FREE Projects Profitable?
The internet has created so many different ways to achieve profit from free projects, events etc.
ASK ARIE: The Spamming Dilemma
Please keep in mind, if each person you “share” your music with, didn’t voluntarily give you their email then YES you are spamming them and should remove them from your mailing list(s).
ASK ARIE: Reality TV Shows & Music Submissions
…just like other media, these music supervisors receive hundreds of packets a week so you want to keep your submissions organized, direct and to the point.
ASK ARIE: Magazine Opportunities
98% of magazines have this information available online under the section labeled Media Kit and for those very few that don’t should be able to provide you with the same info via email or good old fashion “snail mail” upon request.
ASK ARIE: Putting Together a Press Release
Despite what most think press releases are quite simple to draft. Especially if you stick to one important rule “Keep it simple!”
ASK ARIE: Marketing or PR Budget?
No matter what you decide, proper marketing and public relations is almost as important as the music you create.
ASK ARIE: Twitter Effectiveness
It’s a fact people don’t like being told by total strangers to click on random links and pressured to become a co-defendant in the retweet spam train.





